4 Ways to Create a Festive Website During the Holidays

 

Whether you’re a startup business or have been around for decades, one thing you don’t want to slack on is holiday cheer. This is especially true for those trying to generate more sales during a pandemic, where spirits are low, and sales might be, too.

So, how can you make sure you’re providing your customers with a fun, magical place to check out your biz?

With your website, of course!

Creating a festive website will bring holiday cheer to current and potentially new customers. Plus, it’s a great way to optimize your website for SEO during the holiday season.

If you’re ready to revamp your website with the spirit of Christmas, Hanukkah, Kwanzaa, or merely wintery cheer, then follow these 4 easy tips.

1. Start by changing the font

The quickest way to give your website a holiday makeover is to switch up the font. You can go fancy with cursive writing or keep it creative and fun with letters sporting Santa hats, snowflakes, or mistletoes.

Winter font examples
Image: Winter font examples

2. Pick holiday colors

Nothing showcases the holiday cheer like colors. Here, you can get creative and pick a theme for your website.

Choose colors that go with the holiday you’re showcasing, whether it’s Christmas, Hanukkah, or Kwanza. You can skip holidays and go for a winter theme, too, with blues and whites.

Here’s a great example of Old Navy incorporating a red and green mix into their home page.

Old Navy holiday-themed website color scheme
Image: Old Navy holiday-themed website color scheme

3. Add images and banners

To rev up your festive look, you will want to add images wherever you can. Pictures of children making snowmen and families drinking hot chocolate are an excellent choice.

Plus, you can add a colorful and fun banner that catches customer’s eyes instantly. Here are some top-notch picks for free banners and more.

Holiday images and banners on Coca-Cola website
Image: Holiday images and banners on Coca-Cola website

4. Update your icons, buttons, and logo

Adding a bit of festive decor to smaller items on your website is a good idea. This means that your logo can have a Santa hat, your buttons can have Christmas trees, and your icons can have snowflakes. Don’t be afraid to mix and match with your favorite holiday decorations.

Creating a festive website is easier than you think, and your visitors will indeed thank you. Keep it simple with a few bursts of holiday cheer here and there, or go all-out by turning your website into a winter wonderland.

Check out and example web page below and be sure to head over to “How to Make Your Website Festive” by RentSpree to download the website assets.

website-customization-example

 

Julia Morrissey
Latest posts by Julia Morrissey (see all)

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