Author: Heather Richards

I am experienced in digital marketing with an emphasis in social media. I have developed strategy and maintained social media channels for multiple clients, including a digital marketing agency, a medical services provider, a hardware/software B2B company, a specialized store, a bank, a non-profit, a K-12 school system and a higher education institution.
social media branding
Social Media

Turn Your Social Media Followers into Brand Loyalists

We all know the power of positive word of mouth. Seventy-four percent of customers have said it’s a key influencer when deciding on a purchase. Word of mouth marketing has grown tremendously on social media. Users now have access to a worldwide stage to voice their opinions and these opinions can have an affect on […]

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