Blogging is a powerful business tool. Whether you’re a blog publication owner looking to boost your online profile and monetize your blog, or you’re a marketing pro running a blog for your business, you need to understand how to properly leverage your blog to optimize growth.
Lots of bloggers and marketing pros have harnessed the power of blogging, and the blueprint for success does indeed exist.
Recently, I released a book titled Blogging for Business: Skyrocket Your Traffic, Grow Your Readership, and Boost Revenue. The book lays out 8 tactics you can employ immediately that are proven to drive results like boost revenue, grow your newsletter subscriptions, seriously increase website traffic, and grow your brand.
I’ve added a few brief notes from the book below to help you get started. But before you read on, you can grab the full copy by clicking on the image above. It’s free to Kindle Unlimited subscribers and comes at a great price to non-subscribers (now available in both digital and paperback)!
Alright, so, let’s look at a few of the highlights from the book to help you get started in the right direction.
To get your blog heading along the path to positive results and growth, follow these 8 actions. Check out the tips, then read the book for detailed directions on how to make these happen and grow your business or blog.
Publishing a blog post here and there will get you nowhere. Have a calendar in place and get your strategy straightened out to fuel your audience with new blog content on a regular basis.
Guest bloggers are always looking for opportunities to gain more exposure. There are some easy ways you can attract high quality guest bloggers to limit your own content creation burden.
Create lead magnets
If you want to really benefit from your blog, you need to have opportunities set in place to capture information from your audience. This way you can target them later.
There’s no reason to go it alone. Leverage the power of relationships to help grow your own blog while also giving back and helping others grow.
Leverage social media
Social media is a hugely valuable tool in amplifying the reach of your content. Put together a solid strategy, and then target your audience with relevant content.
Up your SEO game
SEO is critical in driving targeted traffic to your website. But it’s not easy. The book lays out multiple steps and tactics you can put in place to seriously increase your organic traffic.
Build your lists and start emailing. Email marketing is an amazing tool that continues to gain in value and effectiveness. Don’t miss out on its power.
Speed up your hosting
The technology you use to host your website is so critical to the success of your site. Google loves a fast website with quick-loading articles, images, and other content.
So, what’s next?
In the book, you’ll get a detailed blueprint for how to leverage the power of each of these 8 tactics. By following the tips laid out in the book, you can achieve amazing results, like what I’ve seen for my clients in the past. Results like:
- Huge increases in sales via website
- Giant growth in website traffic
- Significant boost in conversions
- Increased reach of brand awareness
- Overall business growth
And, as always, if you have any questions after reading the book, I’m here to help! It’s all about working together to grow and thrive!
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