Social Media

This page contains articles offering advice and tips to improve your social media marketing.

video marketing tips for small business
Content Marketing
Social Media

[Video] Why Small Businesses Should be Using Video Marketing to Stand Out

Nearly 500 million hours of video are watched on YouTube every day. Video has quickly become our preferred medium for content consumption, entertainment and learning. Marketers have realized the power of video and have been creating more and more video content to engage with their target audience. In the past, video has been somewhat off […]

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small business social media management
Social Media

Social Media Management Tools for Small Businesses

Small business owners like you often have to wear different hats and juggle different tasks. Being a social media manager is one of these many hats. It can be overwhelming to take on the different tasks in your social media strategy. You need to create engaging content, schedule posts, engage with followers, manage your growing […]

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Pinterest marketing tips
Content Marketing
Social Media

How To Use Pinterest To Drive Traffic & Generate Leads

Why Use Pinterest for Your Business? There is a very good chance that your target audience is on Pinterest. Pinterest is officially the 3rd largest ‘social media’ site in the US and it looks like it will stay that way according to eMarketer. There are 300 Million Global Monthly Active Users on Pinterest who have […]

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AI in ecommerce marketing
Social Media
Strategy

How Artificial Intelligence Is Assisting E-commerce Marketers?

Artificial Intelligence is one of the hottest topics of discussions today, and this smart technology has drastically transformed many businesses. The use of AI in e-commerce has made the use of online technology safer and more secure for users and has made work more efficient and effective for marketers. Online marketers are now able to […]

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laws about social media
Social Media

5 Legal Aspects to Consider When Posting on Social Media for Your Business

In recent years, social media has become a must-have marketing tool to help connect with audiences and build business brands. While it can be extremely beneficial to have your posts and social media activity reach a large number of users, this can also be a major risk. Not only are there issues that can arise […]

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Pinterest Marketing to Grow Your Business
Social Media

Why you need to be utilizing Pinterest for your business

You’ve probably heard about using Pinterest for business, and you may have even had many people tell you, you need to be on it, or ask why you aren’t on it? So, why aren’t YOU on it? If you’re like most clients I have, you are overwhelmed with having to learn a new social media […]

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the power of managing online communities
Social Media
Web & Design

How Community Management Can Help Your Blog and Websites to Prosper  

Intro to Community Management: What, How, & Why Recently you may have noticed a number of job listings for ‘community managers’ popping up on social media, job websites, and even heard people in your digital marketing circles are talking about them. So what exactly is community management? We often use the term ‘community management’ interchangeably […]

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marketing tips
Content Marketing
Social Media

Master Strategies to Get Online Attention from Your Customers

Back in the days, when google algorithms were simple to understand, it was straightforward for a business to be found there. There was no need to understand technical aspects like the hundreds of ranking factors Google now has in place, which can influence your site’s ranking. That has completely changed. Today, it’s a sea of […]

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Social Media

Hashtags: Your Definitive Guide To Using Them In Your Social Strategy

There are few words, or symbols for that matter, that have had as great an impact on the 21st century as hashtags have. Once known as just ‘number sign’ or ‘pound sign’, the hashtag has taken on a life of its own since Chris Messina introduced Twitter to the concept in 2007, making it a […]

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Growing your blog
Content Marketing
Social Media

Why the Most Important Thing You Can Invest in Your Blog is Time

Do you believe that you can simply invest money in your blog and it will grow? That’s one part of it for sure, but you need to understand that you have to do more introspect and put in more work to get the maximum out of your investments. Yes, it’s essential to make regular investments […]

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