Social Media

This page contains articles offering advice and tips to improve your social media marketing.

influencer marketing
Social Media
Strategy

How Small B2B Businesses Can Approach Influencer Marketing

Many people associate influencer marketing mainly with bigger firms trying to sell their wares to consumers. Although many small businesses owners may not even consider the advantages of influencer marketing, some have recognized its potential value and are actively engaged in it. A recent survey from Visual Objects found that 25% of small businesses use […]

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social media marketing
Social Media
Social Media Strategy

How Are Businesses Using Social Media?

Social media is a powerful and effective way for businesses to reach their target audiences. According to Statista, in 2020, an estimated 3.6 billion people were using social media worldwide, and this number is only expected to increase. By 2025, it is estimated that almost 4.41 billion people will be on social media. This statistic […]

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social media marketing
Social Media
Social Media Strategy

How to Measure the Success of Social Media Marketing

Now more than ever, businesses and brands have access to an unprecedented number of potential customers, readers, subscribers and fans. While the internet and search engines have made connecting with audiences on a global scale much easier, it is social media that is currently revolutionizing the marketing game. Social media marketing – in comparison to […]

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ecommerce store growth
Content Marketing
Ecommerce
Facebook

8 Strategies E-commerce Stores Can Use to Generate Qualified Leads and Increase Website Traffic

Every e-commerce store owner wishes to get qualified leads that can turn into sales and profit. Not many succeed in doing so, however. The problem is not with their ambition or their plan, but with the execution. Internet marketing is changing, and e-commerce strategies that worked previously are no longer seeing the same levels of […]

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linkedin b2b marketer
LinkedIn
Strategy

Why LinkedIn is The Most Important Channel for B2B Marketers

LinkedIn is a highly professional platform where different practical and career-oriented people are registered. This vast platform allows you to share your thought leadership, gain insights, generate leads, improve reputation, conduct market research, and build online communities. As a B2B marketer, you should remain active and focused on LinkedIn. It potentially connects your business with […]

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social media posts
Social Media

7 Simple Yet Effective Elements of Successful Social Media Posts

More than 2.8 billion people all over the world are using social media, and the figure is growing consistently every day. The concept behind the creation of social media was to bring friends and family closer together . But, today, social media is equally being used by marketers and has become a must for every […]

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youtube channel growth
Content Marketing
YouTube

5 Tips to Grow Your Youtube Channel

Youtube is arguably the most used social media site following Facebook with over 1.9 active billion users. With numbers like these, it is fair to say there will be surely an enormous amount of competition on YouTube if you’re thinking of starting a youtube channel. You’re definitely going to face some rivalry with your competitors. […]

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facebook groups
Facebook
Social Media
Startups

Tips to Create and Grow a Facebook Group That Scales Your Business

Have you ever imagined what would happen if all your loyal customers assemble at one place to talk about your awesome products and services? Well, consider Facebook groups spaces where people can directly interact with businesses. Facebook groups allow customers to interact with businesses and each other, while empowering businesses to leverage their customer base […]

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Facebook
Social Media

[Infographic] 20 Ways of Incorporating Facebook into Classrooms for Better Learning

Today, you can use Facebook to find educational resources, connect with students and teachers beyond boundaries, and gather interesting insights. Beyond how we traditionally view Facebook, let’s look at the educational side. Here is how Facebook can be used in and outside classrooms for education. Students can follow the social media handles of journalists and […]

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business performance
Social Media
Strategy

5 Things You Should Know To Increase Your Business Performance

Taking the time to focus on business performance is one of the easiest ways for you to build your brand and come out ahead of competitors, but oftentimes it is on the back burner and comes second place to a variety of distracting tasks that pop up throughout the day. As a result, this could […]

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