Staying connected with stakeholders has always been a leading aspect of great businesses and organizations.
From swift responses to relevant updates, investing in your bulk messaging is what sets you apart and creates a foundation of connectivity, reliability, and attention-to-detail.
This is an area where the benefits of technology really shine with the capacity to incorporate tech in a scalable way. The bottom line of this strategy is investing in a quality product that also manages to keep your costs low.
Even in looking at just one part of the bulk messaging market — SMS marketing — the projection that this service area will reach $70 billion in 2020 is really something.
Businesses are now turning to this tech before other traditional stakeholder bulk messaging and it makes sense because it’s increasingly sophisticated.
With the incorporation of artificial intelligence, the latest generation of bulk messaging is intuitive, accurate and robust. If you’re not using this tech yet, now is the time to onboard due to its broad range of benefits. For a low investment, you’ll get high returns with staff freed to work on more complex tasks rather than get bogged down in repetitive replies or website correspondence.
You’ve also got the reliability of 24/7 responsiveness which can help keep customers on your website and even resolve issues successfully in real time.
It’s no wonder that Mohamed Odah writes for Forbes that this is the way forward saying, “We’re seeing the interpretation and accuracy of data improve rapidly for enterprises using bots, whether it’s Amazon, Azure or Watson, and it’s enabling more businesses to predict an answer or find an appropriate response to what customers are seeking.”
Cadoo unpack this topic in more detail in the infographic below, ‘How to Boost Your Bulk Messaging with Artificial Intelligence’.
In addition to explaining the specific operational value of this technology, businesses and service operators can use the graphic as a 101 for engaging with stakeholders plus building new relationships with winning messaging.
The full resource also incorporates relevant statistics and expert insights to equip you with everything you need to know about this booming area of tech.
- How to Boost Your Bulk Messaging with Artificial Intelligence - January 20, 2021