Plugins to protect your wordpress data
Web & Design

Best WordPress Database Plugins So far To Keep Your Data Safe

We cannot run away from the fact that the internet is a risky place. Cybercriminals are on the lookout to hack into any website that contains valuable data. The best way forward is to take precautions to secure your website. The secret is to get the best WordPress database plugins to keep your data safe. […]

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choosing an SEO professional
SEO

SEO Agency VS SEO Consultant VS In-House SEO: Pros and Cons

Finally deciding to invest in SEO, but not sure how to start? If you want to start an SEO campaign, we have three main options: Hire an in-house employee or an in-house SEO team Outsource your SEO to an SEO agency or a full digital marketing agency Work with a freelance SEO consultant However, choosing […]

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Pinterest Marketing to Grow Your Business
Social Media

Why you need to be utilizing Pinterest for your business

You’ve probably heard about using Pinterest for business, and you may have even had many people tell you, you need to be on it, or ask why you aren’t on it? So, why aren’t YOU on it? If you’re like most clients I have, you are overwhelmed with having to learn a new social media […]

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Growing business with a great website
Content Marketing
Strategy
Web & Design

How to Launch Your Website and Build Traffic to Grow Your Business

In today’s digital world, your company’s website serves as the cornerstone of all of your marketing efforts. One of the top goals (if not THE top goal) of your marketing is to drive qualified traffic back to your website and convert those visitors into leads (and ultimately customers). The thing is, though, it’s not enough […]

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professional headshot for business
Web & Design

The Importance of Having Professional Photos for your Personal Brand

“One picture is worth a thousand words.” (F. Barnard) I truly think professional pictures are worth even more when it comes to a personal brand. The need for professional images has become  evident if you want to be ahead of the curve — and stand out from the crowd in an increasingly visual market. The […]

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ads on streaming video
Strategy

3 Reasons Why Advertising on Streaming Platforms is Crushing Traditional Television

With unlimited streaming choices available in today’s TV watching space, it is no surprise that viewers are choosing to cut cords and moving for more flexible streaming platforms. That is exactly why advertising companies are steering their clients to spend more advertising bucks on streaming platforms and invest little on traditional TV broadcasting. The spending […]

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marketing strategies
Content Marketing
SEO

9 Effective Marketing Tactics That Will Boost Your Site Traffic and Leads

With a background in Psychology, I’ve been thinking a lot lately about the clear connection between psychology and content marketing. Content marketing experts the likes of Brian Clark of Copyblogger.com/ Rainmaker Digital, Joe Pulizzi, Founder of The Content Marketing Institute, and high-end blogger Neil Patel, at one point or another have all expressed a belief […]

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how to be productive with digital apps
Strategy

Best Digital Marketing Apps for On-the-Go Users

As business professionals, we often look only to our laptop computer or desktop as tools for getting work done. With tremendous advancements in mobile technology, however, we now need to look at our mobile devices more as business tools rather than just being there for communication or entertainment. Mobile devices, today, can do basically as […]

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the power of managing online communities
Social Media
Web & Design

How Community Management Can Help Your Blog and Websites to Prosper  

Intro to Community Management: What, How, & Why Recently you may have noticed a number of job listings for ‘community managers’ popping up on social media, job websites, and even heard people in your digital marketing circles are talking about them. So what exactly is community management? We often use the term ‘community management’ interchangeably […]

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changes to ecommerce
Strategy
Web & Design

How Ecommerce Has Changed the Market

A couple of decades or so ago, the only way we could shop was by visiting our favorite stores. However, ecommerce (and now social commerce) has changed all that. It was pioneered by Michael Aldrich in 1979 and has grown to become a trillion-dollar industry. New technologies and marketing techniques have played a massive role […]

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