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5 Social Media Marketing Secrets You Need to Get More Clients

Social Media has open new doors for marketers. Now, brands have platforms where they can promote their business as well as interact with a wide chunk of their target audience in a cost-effective manner. According to the Digital 2020 overview published by Datareportal, there are over 4.5 billion active internet users in the world. And […]

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social media apps
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Instagram
Social Media
Twitter

10 of the Hottest Social Networking Sites & Apps to Look Out For

Business owners are regularly looking for new ways to effectively advertise and promote their products and services to their intended audiences. Social media has made it easier than ever for businesses to get in touch with their customers, whether sharing content or responding to customer comments and reviews. In the modern digital age, it’s imperative […]

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Facebook Advertising
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Social Media

Tips for Facebook Advertising During the COVID-19 Pandemic

Adding to all the ways that COVID-19 has impacted our lives, the virus has also transformed the digital landscape. Going out to bars or restaurants is no longer an option, so users and consumers are naturally spending more time on social media. Businesses are also rethinking their marketing MO. Incentivized to tighten their purse strings, […]

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marketing strategy
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Strategy

6 Trends to Help Drive Your Marketing Strategy.

Marketing strategies tend to change every year, month, or even week. Though the principles of marketing remain the same, these subtle changes if not practiced can turn the game. So, a marketer must keep an eye on changing trends in the market. As they change at the speed of light, if you don’t catch and […]

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Instagram
Social Media
Social Media Strategy
Twitter

Hashtags: Your Definitive Guide To Using Them In Your Social Strategy

There are few words, or symbols for that matter, that have had as great an impact on the 21st century as hashtags have. Once known as just ‘number sign’ or ‘pound sign’, the hashtag has taken on a life of its own since Chris Messina introduced Twitter to the concept in 2007, making it a […]

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Facebook Advertising Advice
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Social Media

Facebook Advertising: 8 Powerful Ways to Scale Your Campaign

If you are advertising on Facebook, then you probably know that it is an excellent place to reach your target market. You also probably know all about targeting, being creative, and ad placements. But knowing how to scale quickly while maintaining a strong return on ad spend can be challenging for a lot of business. […]

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Facebook
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Startups
Strategy

Facebook Marketing Campaigns That You Can Apply for Your SaaS Company

Marketing your company’s SaaS products isn’t like marketing any other product. While there are some similarities, especially in the first parts of setting up a marketing campaign, there might be plenty of differences execution-wise. Depending on the type of SaaS product you offer, you might want to know first if you’re better off targeting end-consumers […]

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Facebook advertising
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Social Media
Strategy

How to Sell With Facebook Ads to Get Ahead of the Competition

In my previous article, we covered how to build your brand and sell on Facebook. If you followed my advice, you’re now the proud owner of a fully functioning business page with an engaged audience and a fully functioning Facebook store. Now it’s time to get to the next level: learning how to get new […]

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Facebook
Social Media
Strategy

How To Build Your Brand And Sell On Facebook: Dos and Don’ts

Facebook has recently made moves to make the platform more ecommerce friendly. As a result, ecommerce business owners are realizing the potential that Facebook offers and taking advantage of new features. To help you get start and allow you to take advantage of these new features as well, here are a few Dos and Don’ts […]

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Facebook Live Advice
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Social Media
Strategy

How to Succeed Using Facebook Live

Live streaming video has taken social media marketing by storm. While streaming video is certainly not a new phenomenon, apps like Periscope and Meerkat created avenues for marketers to reach their target audience members with engaging content on trendy new channels. Facebook, always one to have an answer to new technology, recently responded to the […]

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